I designed the website menu for BD Foods, based on a sample from each category of their product range. Initially I chose a selection of products of different colours and textures to make each one distinctive. I then shot all the background images first. This meant I could experiment with different textures and lighting without having to also worry about the spoons at the same time. A range of shots were taken of each background, I then set up the spoons, all shot on a plain grey background with the spoon held on a mould, so that it was always at the same angle and position, despite all the washing and cleaning in between photographs. All the spoon shots were then cutout and layered on top of their respective backgrounds in one file so that all the elements could be lined up accurately. Each of the backgrounds was then moved independently to achieve the best combination image. See how they work on the BD Foods website.
Posts Tagged ‘design’
I am working on the website and designs for BD Foods in St. Leonard’s. Each of the products is supplied to different clients in different packaging, so to standardise the appearance on-line, I decided to shoot empty bottles and containers without labels.
Each of the containers was shot on its own, then cutout. This group shot was made up of different layers in Photoshop. By making some of the layers slightly see-through it was possible to give the effect of semi-transparent plastics. (See the two squeezy bottles in the middle of the group).
I have also shot example products to appear in the menu of the website. Plus a whole range of food shots to use on the website… more blog photos coming soon!
Now this year’s big furniture shows are over and the new ranges have been chosen, its time for me to up-date Maison’s hundred and fifty page catalogue. This year the changes have generated another 10 pages to the catalogue. Most of the job involves scanning and cutting out their supplier’s photos. For me the best part is combining the furniture into their collection pages. The pages are used in the catalogue, website and for their in-store point of sale, so they have to look simple, informative, and attractive. Read more about my work for Maison.
The website for Copenhagen candles was an absolute necessity following the interest generated by the catalogue created earlier this year.
The site uses the square pages from the catalogue along side a narrow vertical menu on the left hand side.
The navigation works like an accordion. Opening and closing when you click on the headings so you can see the sub-sections.
The final job is to shoot all the new products Bo and Kelly at Copenhagen Candles have created over the last few months!
Read more about my work for Copenhagen Candles.